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“People don’t always realize that pumpkin carving is a business,” says Marc Evan, the co-founder of Maniac Pumpkin Carvers, who carves hundreds of pumpkins every fall with his partner, Chris Soria. Evan and Soria started out etching pumpkins for local bars and clubs in 2008; word spread, and their clients now include big brands like Dos Equis and the New York Botanical Garden. nyr.kr/1ga66aM

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