One of two 30 second spots done for Premera Insurance as part of a larger campaign involving both video and print. These spots tell a story of individual Premera card holders, and how their lives have been changed for for better because of having such a powerful safety net behind them.
These spots heavily utilized motion capture for the character animation, the rest was built out and animated in Maya. The live action for the end shot was filmed in Seattle (Cal Anderson Park) using the Arri Alexa on a Swiss Jib.
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