T.A.G.: Transmedia / A.r.g. / Guerrilla marketing

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  1. Guerrilla marketing: Kenwood

    02:00

    from G-COM Added 2,039 7 0

    A burned car, still smoking. Two girls clearly survived from fire. A huge big city, Milan. The car was put right in the center, and as soon as placed, some music started to spread in the air. Odd,…

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    • Guerrilla marketing: Sky Cinema - Romanzo criminale

      03:32

      from G-COM Added 250 0 0

      In order to launch the new Sky tv serie "Romanzo criminale", we had to produce this powerful idea that become soon a national case. Rome major, Alemanno, fired on it as it sounded like a…

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      • Guerrilla marketing: Gazzetta dello Sport, carrozzine rosa

        03:23

        from G-COM Added 312 2 0

        We had lot of fun doing this street stunt. Three pink Inglesina baby prams were modified to be radio controlled up to 300 meters away. We also installed an mp3 sound system yelling out a child sweet…

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        • Guerrilla marketing: Coast to Coast

          01:02

          from G-COM Added 236 0 0

          This is an italian television (Italia 1) report of the Coast to Coast (Calzedonia holding) flash mob we've done in may/june 2009. A simple mob made with the help of the flash mob community in…

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          • Guerrilla marketing: Chinò Sanpellegrino

            02:00

            from G-COM Added 212 1 1

            We placed some big drinking straws inside some fountains in Riccione, summer of 2007. Products was Chinò Sanpellegrino. Idea: Ebola Industries Production: G-Com

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            • Case history: Milan vs. Bari warm-up hoax at San Siro

              02:39

              from G-COM Added 94 0 0

              G-Com developed and created a stunning hoax at San Siro Stadium in Milan, Italy, on june 13th, 2011, for the brand Gazzetta dello Sport, a daily newspaper printed on pink paper and 100% about sports. We…

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              • Guerrilla Marketing Wel in Milano

                03:20

                from ToHave Added 649 0 0

                CLIENT: TOHAVE CONCEPT: N21 AGENCY: N21 WORK: MAI-TAI

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