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  1. Shayne Oliver of Hood By Air Discusses His “Morph” Scion AV Exhibition


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    Shayne Oliver, the soft-spoken head behind luxury streetwear label Hood By Air, opened up about his pop-up shop and gallery space called ‘Morph’ last month in conjunction with Scion. Located…

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    • Process: Nudie Jeans Gothenburg Repair Station


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      For this installment of Process, Hypebeast heads to Gothenburg, Sweden — home of Nudie Jeans. With the recent opening of Nudie Jeans‘ London concept store and repair station, the denim…

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      • Taking the New 2014 Mercedes-Benz E-Class for a Drive


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        Last time, Mercedes-Benz was kind enough to invite us along for a spin in its newly introduced 2014 CLA. This time we are back for another video featuring Benz‘s 2014 range of E-Class models.…

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        • The Videographers Guide Ep. 2 – The Recap Video


          from HYPEBEAST Added 1,153 65 1

          There are some events that even the most well-composed sentences are unable to convey to an audience. The next installment in The Videographers Guide series breaks down the importance of the artistic…

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          • Jack Wilshere Introduces Nike’s First England Home Kit


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            After bearing the iconic diamond logo from Umbro for many years, Nike recently took over the reins as the soccer kit sponsor of the English National Team. England enters an important era in not only…

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            • Hypebeast Eats… Stussy x Plan Check “Stussy Pack SSPCB”


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              Beginning last year, Stussy has made a strong effort to merge food and fashion. Starting with last year’s inaugural Plan Check burger feast, the quintessential streetwear brand has also counted…

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              • The Videographers Guide Ep. 2 Teaser -- The Recap Video


                from HYPEBEAST Added 5,275 28 2

                We've previously brought to you episode 1 to The Videographer Guide, a web series bringing together an accolade of young filmmakers and their adept endeavors in the realm of creating a music…

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                • Hypebeast Eats… Sushi Sliders by Ben Bishop of Superette Pop Up


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                  With over 15 years of cooking experience under his belt, British chef Ben Bishop strives to make new dishes with character more accessible and to that end also started the Superette Pop-Up restaurant…

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                  • Damir Doma Discusses “The Stair” at Dover Street Market


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                    The concept of the stair, as the average human considers it, as a mode for reaching another structural level has been re-imagined by Damir Doma at the Dover Street Market. Doma has manipulated the…

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                    • Trinidad James – Perfectly Terrible


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                      It would be egotistical to say that Trinidad Jame$‘s infamous “Hypebeasts, we know about ‘cha” quote directly correlated to the Atlanta rapper’s rise to stardom, but…

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