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  1. ABB

    01:42

    from Interbrand / Added

    525 Plays / / 0 Comments

    We developed a concept that delivers on ABB's brand promise of "Power and productivity for a better world," not only from a visual design standpoint but also from a user experience…

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    • ASHLEY-OWS

      00:46

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      19 Plays / / 0 Comments

      http://www.interbrandiq.com

    • AVIAGE SYSTEMS VISUAL IDENTITY

      00:09

      from Interbrand / Added

      786 Plays / / 0 Comments

      Interbrand, the world’s leading brand consultancy, is pleased to announce the development of a new global brand identity for the joint venture between GE Aviation and AVIC: AVIAGE SYSTEMS. More…

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      • Balancing Perception and Performance

        04:24

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        269 Plays / / 0 Comments

        http://www.bestglobalgreenbrands.com

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        • Best Global Brands 2011

          01:18

          from Interbrand / Added

          7,319 Plays / / 1 Comment

          CEO of Interbrand Jez Frampton speaks about the launch of Best Global Brands 2011 http://www.bestglobalbrands.com

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          • Best Global Brands 2011

            00:31

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            2,414 Plays / / 0 Comments

            Best Global Brands 2011, coming October 4th http://www.bestglobalbrands.com

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            • Best Global Brands 2012

              01:59

              from Interbrand / Added

              12.1K Plays / / 0 Comments

              The Human Issue http://www.bestglobalbrands.com

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              • Best Global Brands 2013: Aflac Goes the Extra Mile

                01:30

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                Aflac EVP, Chief Marketing & Sales Officer Michael Zuna shares how the brand engages and persuades customers in a category that is “sold not bought” by clarifying, educating and demonstration…

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                • Best Global Brands 2013: Chevrolet on the Global Stage

                  01:45

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                  From tailoring vehicles to meet both local and global requirements to sponsoring the one sport that connects the entire world, Chevrolet’s global brand leader Alan Batey talks about what Chevy…

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                  • Best Global Brands 2013: Harley-Davidson, Rebel Brand

                    01:58

                    from Interbrand / Added

                    862 Plays / / 0 Comments

                    Mark-Hans Richer, Senior Vice President and Chief Marketing Officer for #96 Best Global Brand Harley-Davidson talks about the rebel attitude at the heart of the brand and how customers around the…

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                    • Best Global Brands 2013: ING US on Building Trust

                      01:38

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                      184 Plays / / 0 Comments

                      ING US CMO Ann Glover talks about the importance of optimism and the moment of truth in building trust with customers. For more from Interbrand’s Best Global Brands 2013 report, visit www.bestglobalbrands.com.

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                      • Best Global Brands 2013: Microsoft Unifies Its Brand Experience

                        01:30

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                        219 Plays / / 0 Comments

                        Jeff Hansen, GM of Brand Strategy for #5 Best Global Brand Microsoft, discusses how One Microsoft is bringing people together to create a unified brand experience. For more from Interbrand’s…

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