New York, NY

User Stats

Profile Images

User Bio

(RED) is a simple idea that transforms our collective power as shoppers into a financial force that helps those affected by HIV in Africa. To date, $140 million has been generated and 5 million people have been helped through Global Fund programs that (RED) supports.

(RED) works with the worlds best brands to make unique (PRODUCT)RED™-branded products and direct up to 50% of their gross profits to the Global Fund. Current (RED) partners include American Express (UK only), Apple, Bugaboo, Converse, Dell, Emporio Armani, FLOWE(RED) (UK only), Gap, Hallmark, Nike, and Starbucks.

External Links


  1. We Love You So