(RED)

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New York, NY

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(RED) is a simple idea that transforms our collective power as shoppers into a financial force that helps those affected by HIV in Africa. To date, $140 million has been generated and 5 million people have been helped through Global Fund programs that (RED) supports.

(RED) works with the worlds best brands to make unique (PRODUCT)RED™-branded products and direct up to 50% of their gross profits to the Global Fund. Current (RED) partners include American Express (UK only), Apple, Bugaboo, Converse, Dell, Emporio Armani, FLOWE(RED) (UK only), Gap, Hallmark, Nike, and Starbucks.

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