Massada Art and Fashion project led by chief designer Kate Lupinsky, raised in South Africa living in Europe, derives passion from deep curiosity and consideration for the world. Our contributors at times come from all different landscapes. Cosmopolitan edge consist among others; French creative director from Paris, Japanese photographer living in Berlin, Californian Hollywood movie director, Italian manufacturer. People of art, film, finance, creative industries, intellectuals, celebrities are among our clients. Those who express and seek. Multidisciplinary approach; visual, intellectual, is focused on man and his life. Fundamentals of ideology are laid on extensive knowledgeable travel, imagination, solid education, planet cultural heritage and ferment, endless search for answers to the questions being asked by us every day.
Massada team derives inspirations from movies which are present in the spirit of our endeavour. Art is perception of inner emotions.
Massada remains small dedicated brand which focuses on quality of design and universal values. The strategy is to be long term coherent recognizable pattern of mark stamp in fashion eyewear.