Patrick McHugh Plus


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Ronald McDonald. Mickey Mouse. Snap, Crackle, Pop. Mario Brothers. Pure Michigan. The Marlboro Man. General Motors. Baseball, hotdogs, apple pie and Chevrolet. As a writer and creative director, I've been in good company. Now I’d like to tell your story.

List of agencies:

Goodby, Silverstein & Partners
McCann Erickson
Young & Rubicam / Team Detroit
Leo Burnett USA
Foote, Cone & Belding

Past & present clients include:

Abbott International • ALDI • Ameritech Cellular • Bissell • Buick • Brainlab Medical Technologies • Chevrolet • Coca-Cola • Colonial Williamsburg • Detroit Institute of Arts • Detroit Music Hall • Disney • FRAM • General Motors • IHOP • Kellogg’s • Kraft • Lincoln/Mercury • McDonald’s • Nestle • Nintendo • Oscar Mayer • PGA of America • Philip Morris • Pure Michigan • SAAB • Toys R Us • Washington Mutual Bank • ZICAM

Honors & Awards:

Silver Winner 'Pure Michigan'

The ARF 2011 David Ogilvy Awards

'D' Show 

2010 Best In Show

Pure Michigan TV, Radio & Print campaign

Mercury Awards

2010 Best State Tourism Television, Radio & Partner Program for Pure Michigan

Mercury Awards

2009 Best Radio Advertising - Pure Michigan "North Star"

Mercury Awards – U.S. Travel Association

2008 & 2007 Best State Tourism Advertising Campaign, Television & Radio – “Pure Michigan”

EFFIE Awards

2007 First Round Judge

2003 Silver EFFIE Print Campaign - Kellogg’s All-Bran Cereal “Tune Up”

CADDY Awards – Detroit Creative Directors Council

2006 Gold Television Award – GM “Our Backs”

2006 Silver Television Award – GM “Take Control”

2002 Silver ADDY Out of Home Campaign – Toys R Us “Please Don’t Feed The Animals”

The Golden Marble Awards – Celebrating Excellence in Children’s Advertising

2000 Best Breakfast Food Commercial • Kellogg’s “Check Out”

1998 Best Electronic Video Game Commercial • Nintendo “Tongue Lashing”

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