1. A Four-Step Guide to Creating Compelling Visuals


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    Creating compelling content isn’t a matter of luck or skill, but rather one of diligent, determined effort. CreativiTees (Explore, Envision, Engineer and Execute) provides a workable structure for creative content development that you can apply to any endeavor.

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    • Practice Safe Design - Use a Concept


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      This presentation was presented as part of the Integrate 2012 conference hosted by the WVU IMC program, http://integrate.wvu.edu Presented by Bill Pitzer- http://imc.wvu.edu/about/faculty/william_pitzer How to fuel creative ideas and harness the strength of visual perception. For designers and non-designers alike, this session will empower you to design with confidence. Easy-to-remember principles of design and visual perception as well as a number of creative approaches will help take your content from so-so to superb.

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      • Designing CRAP


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        This session was part of the Integrate 2011 Conference, http://integrate.wvu.edu, hosted by the WVU IMC program, http://imc.wvu.edu. Presented by WVU IMC professor William Pitzer, http://imc.wvu.edu/about/faculty/william_pitzer If your visual displays lack power and impact, if they are cluttered and confusing, then you need some C.R.A.P. to take your designs from so-so to super! This breakout session is a fun-filled hour of tools and techniques for creating and producing effective visual displays ‚ from simple charts and graphs to detailed presentations. Using four basic design principles: Contrast, Repetition, Alignment and Proximity, attendees will learn how to analyze, revise and critique several kinds of visual displays. To learn more about the WVU IMC program visit http://imc.wvu.edu.

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