1. Pharma Marketing 2021: Accelerating Technologies and Our Radical Future


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    The Presentation by Bob Harrell of Shire Pharmaceuticals and Dr. Peter Diamandis of the X Prize Foundation at the ePharma Summit 2011 in New York City, Tuesday, February 8th.

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    • Shire Pharmaceutical's Bob Harrell Talks About the Technological Trends Affecting Pharma and Healthcare


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      Bob Harrell, Director of Integrated Marketing at Shire Pharmaceuticals, discusses how innovation and advanced technologies like gene sequencing will affect healthcare.

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