1. Pharma Marketing 2021: Accelerating Technologies and Our Radical Future

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    The Presentation by Bob Harrell of Shire Pharmaceuticals and Dr. Peter Diamandis of the X Prize Foundation at the ePharma Summit 2011 in New York City, Tuesday, February 8th.

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    • ComScore's John Mangano Presents Insightful Data About How Patients Research Information Online

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      John Mangano, Vice President at ComScore, talks with Pixels & Pills about the surprising level of trust between patients and the information they obtain online, and how doctors are reacting to informed patients

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      • WIRED Magazine's Thomas Goetz Reveals His Strong Interest in Health Medicine and Explains His Concept of I.W.F.

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        Thomas Goetz, Executive Editor of WIRED Magazine, discusses how technology can help people make better decisions about their health, and explains the concept of Information with Feeling, or I.W.F., as a way to communicate messages more efficiently through good design.

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        • New York Times' David Pogue Graces Us With His Musical Talent & Tech-Savviness

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          David Pogue, Tech Columnist for the New York Times, answers the question: Can the iPhone save your life?" and introduces the Pharma community to a world of potential with his favorite health-related applications.

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          • Everyday Health's Ben Wolin Talks About Facilitating Communication Between Doctors and Patients

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            Ben Wolin, Co-Founder and Chief Executive Officer of Everyday Health, advocates cause marketing - the practice of raising awareness for a condition - and emphasizes the importance of delivering information to doctors.

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            • Peter Diamandis, MD Explains How Emerging Technologies Will Shake Up the Healthcare Industry

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              Peter Diamandis, MD - famous for his work with the X Prize Foundation - makes a special announcement about Singularity University and its mission to educate healthcare professionals on how the industry will be impacted by rapid technological change.

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              • Shire Pharmaceutical's Bob Harrell Talks About the Technological Trends Affecting Pharma and Healthcare

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                Bob Harrell, Director of Integrated Marketing at Shire Pharmaceuticals, discusses how innovation and advanced technologies like gene sequencing will affect healthcare.

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                • Pixels & Pills is LIVE at ePharma Summit 2011!

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                  Join Pixels & Pills for all the action - plus a few surprises - live from IIRUSA's ePharma Summit 2011 in New York City!

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                  • Epharma Attendee Feedback

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                    The 10th Annual ePharma Summit is the most innovative digital marketing event for pharma. Year after year, hundreds of marketing professionals from leading pharmaceutical companies attend ePharma for incomparable access to insider information for optimizing their brand strategy and perfecting consumer relationships. Join us next February to collaborate with industry leading industry minds and perfect your digital strategy by pursuing true e-marketing innovation. For more information visit us at http://www.iirusa.com/epharmasummit/index.xml

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                    • Epharma Attendee Feedback Part 2

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                      The 10th Annual ePharma Summit is the most innovative digital marketing event for pharma. Year after year, hundreds of marketing professionals from leading pharmaceutical companies attend ePharma for incomparable access to insider information for optimizing their brand strategy and perfecting consumer relationships. Join us next February to collaborate with industry leading industry minds and perfect your digital strategy by pursuing true e-marketing innovation. For more information visit us at http://www.iirusa.com/epharmasummit/index.xml

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