1. Le papier ne sera jamais mort / Paper is not dead on influencia.net !


    from INfluencia / Added

    8.7M Plays / / 165 Comments

    À l’époque où le débat fait rage entre les prescripteurs du « tout numérique », et les irréductibles défenseurs du papier, Le Trèfle prend position avec son nouveau spot TV intitulé « Emma ». Via Leo Burnett Watch more informations about innovation and communication on www.influencia.net !

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    • Samsung Smart Bike


      from Samsung Maestros Academy / Added

      188K Plays / / 16 Comments

      TECHNOLOGY AND HANDCRAFTING TRADITION COMES TOGETHER WITH SAMSUNG SMART BIKE. Thanks to the great experience of Maestro Giovanni Pelizzoli -- a world famed frame builder- and the talent of a young student of Samsung Maestros Academy -- Alice Biotti -- Samsung Smart Bike came alive. This is the first bicycle that protects the rider thanks to its safety components, controlled by a Samsung Smartphone. It comes with an innovative bicycle-frame that neutralizes the most dangerous vibrations to the human body, 4 laser beams to alert other drivers that the bike is coming along, an integrated GPS system to tell local authorities which routes should be immediately turned into real bike-lanes. This is Samsung Smart Bike, the perfect mix between future and heritage, presented with great success during the 2014 Milan Design Week. http://www.maestrosacademy.com ------ TECNOLOGIA E TRADIZIONI ARTIGIANE, INSIEME. NASCE SAMSUNG SMART BIKE Dall'incontro tra il Maestro Giovanni Pelizzoli, telaista di fama internazionale e una giovane studentessa di Samsung Maestros Academy, Alice Biotti, nasce Samsung Smart Bike. La prima bicicletta che protegge il ciclista con i suoi dispositivi di sicurezza, controllabili da uno smartphone. Un telaio innovativo che neutralizza le vibrazioni più dannose per il corpo, 4 laser che segnalano la presenza del ciclista agli altri guidatori e un sistema di GPS integrato per segnalare quali percorsi convertire in piste ciclabili con urgenza. Questa è Samsung Smart Bike, la perfetta sintesi tra futuro e tradizione, già presentata con successo durante la Milan Design Week 2014. http://www.maestrosacademy.com

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      • Coca-Cola Icebreaker


        from Thom Ward / Added

        180K Plays / / 9 Comments

        A digital project I directed for Coca-Cola. (Leo Burnett Shanghai/ P.I.G China/ Great Guns) watch on youtube: http://www.youtube.com/watch?v=QHBLg4C-tvo

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        • The Beauty Of A Second


          from The Beauty Of A Second / Added

          119K Plays / / 14 Comments

          ** UPDATE ** Good news, moviemakers: Due to the success and massive response The Beauty of a Second has been extended with one extra round! The deadline for submitting one-second videos is now January 20. Your challenge as a video artist is to "seize the moment". Everyone - professionals, amateurs, cell-phone camera enthusiasts -- is invited to capture a one-second long moving picture. The subject can be anything you consider as beautiful: a smile, a child's face, a flower, a piece of the world around you, as long as the video lasts only one second. Capture your second beauty now and get the chance to win a Montblanc Nicolas Rieussec Chronograph. Watch the video to receive further information. Don't forget: Every second counts. 190 years ago, Nicolas Rieussec recorded time to an accuracy of a fifth second for the first time - the chronograph was born. To celebrate this unique invention, Montblanc is announcing the one-of-a-kind "The Beauty of a Second" short-film contest presented by the famous film director Wim Wenders. Buy the original soundtrack from the campaign here: - http://itunes.apple.com/us/album/the-beauty-second-original/id492439647 - http://www.cdbaby.com/cd/marcusloeber3 - http://www.amzn.to/vdYRg4

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          • Hate/Love


            from Smith. / Added

            107K Plays / / 50 Comments

            This is the opening created for the 2010 Advertising & Design Club of Canada (ADCC) Awards. The film taps into an insight we think every creative feels - love for the business when things are going well, and hate, when things aren't. Client: ADCC Product: Award Show 2010 Airdate: For Award Show Screening - November 4, 2010 Agency: Leo Burnett, Toronto Chief Creative Officer: Judy John Executive Producer: Franca Piacente Writer: Steve Persico Art Directors: Anthony Chelvanathan, Dave Tupper Project Manager: Dawn Green Production Company: Spy Films, Toronto Director: Arev Manoukian Executive Producer: Carlo Trulli Producer: Marcus Trulli Director of Photography: Andre Pienaar Visual Effects: Crush, Toronto Executive Producer: Jo-ann Cook Senior Producer: Janice Rebelo CG Supervisor/Artist: Aylwin Fernando CG Production Manager: Raphael Quirino CG Artist: Josh Clifton CG Artist: Leonardo Silva CG Artist: Tim Dormady CG Animator: Chris Minos VFX Supervisor: David Whiteson VFX Artist: Kaelem Cahill VFX Artist: Andre Arevalo VFX Artist: Pat Moore Logo Treatment Senior Graphic Designer: Julia Deakin Editorial: Panic & Bob, Toronto Editor: Mariam Fahmy Executive Producer: Sam McLaren Transfer: Notch, Toronto Colourist: Jason Zukowski Music and Sound Design: Silent Joe, Toronto Producers: Jody Colero, Marco DeFelice, Christine Leslie

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            • The Beauty Of a Second - 3rd round compilation (Instant Bliss)


              from The Beauty Of A Second / Added

              92.6K Plays / / 14 Comments

              Instant Bliss - 60 seconds of beauty submitted by users to the third round of The Beauty of a Second short film contest. The competition is now over, but you can still explore the submitted seconds and playlists at montblanc-onesecond.com
 Thank you to all the participants for making this a truly amazing competition. Follow Montblanc on facebook for more compilations, updates and the announcement of the winners: facebook.com/montblanc Montblanc and Leo Burnett Milan pay homage to the chronograph -- which recorded time to the accuracy of a fifth of a second -- with a short film challenge. The Beauty of a Second is a contest curated by Wim Wenders which asks users to demonstrate beauty in a second of film. The winners will meet Wenders and win a Montblanc Nicolas Rieussec chronograph.

 Every Second Counts!

 The music is made by Marcus Loeber (marcusloeber.com/) 
Buy the original soundtrack from the campaign here: 
- itunes.apple.com/us/album/the-beauty-second-original/id492439647
 - http://www.cdbaby.com/cd/marcusloeber3 - amzn.to/vdYRg4

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              • The Beauty Of a Second - 2nd round compilation


                from The Beauty Of A Second / Added

                63.9K Plays / / 8 Comments

                Night and Day - 60 seconds of beauty submitted by users to the second round of The Beauty of a Second short film contest. Due to popular demand, the competition have been extended with a fourth round. The deadline is January 20. Enter now at http://www.montblanc-onesecond.com Create your own playlist now on the site or upload your second of beauty to participate in the next round now. 20 videos will be shortlisted from each of the four rounds to be judged by Wim Wenders in the grand final. For more information visit: http://www.montblanconesecond.com/#/en/the-challenge Follow Montblanc on Facebook for updates and fresh content from the competition. https://www.facebook.com/montblanc Montblanc and Leo Burnett Milan pay homage to the chronograph -- which recorded time to the accuracy of a fifth of a second -- with a short film challenge. The Beauty of a Second is a contest curated by Wim Wenders which asks users to demonstrate beauty in a second of film. The winner will meet Wenders and win a Montblanc Nicolas Rieussec chronograph. Every Second Counts! The music is made by Marcus Loeber (marcusloeber.com/) Buy the original soundtrack from the campaign here: - http://itunes.apple.com/us/album/the-beauty-second-original/id492439647 - http://www.cdbaby.com/cd/marcusloeber3 - http://amzn.to/vdYRg4

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                • Warde "Home Is A Quest" DIRECTOR'S CUT


                  from Onesize / Added

                  56.6K Plays / / 57 Comments

                  Warde "Home Is A Quest" DIRECTOR'S CUT LeoBurnett Lebanon gave us the opportunity to debut with character animation. We loved the challenge and the pleasure was all ours! This 60 second fully CG animated commercial was created for Warde, the biggest reseller of fabrics in the middle east and Africa and is known for it's quality and designs world-wide. LeoBurnett challenged us to create a world made of fabrics in which all kinds of animals are on a quest for home. The peaceful story, colorful imagery and enchanting music all together made this film an epic one for us. The custom soundtrack was created by our friends at MassiveMusic Amsterdam. LEO BURNETT Agency : Leo Burnett Chief Creative Officer: Bechara Mouzanar Executive Creative Director: Malek Ghorayeb Creative Director: Areej Mahmoud Copywriter: Samer Zoueihed and Grace Kassab Senior Art Director: Davina Atallah Art Director: Marya Ghazzaoui Account Director: Peter Mouracade Deputy Managing Director: Nada Abi Saleh Account Manager: Grace Zakka Planner: Youmna El Asmar ONESIZE: DIRECTED & PRODUCED BY ONESIZE EXECUTIVE CREATIVE DIRECTOR; KASPER VERWEIJ EXECUTIVE PRODUCER: PEPIJN PADBERG ASSOCIATE CREATIVE DIRECTOR: ROGIER HENDRIKS ART DIRECTOR /PRODUCTION DESIGNER: HARM VAN ZON LEAD DESIGNER: REINIER FLAES 3D MODELERS / ANIMATORS: (Special Effects/Computer Graphics) REINIER FLAES, HARM VAN ZON, KASPER VERWEIJ, MARTIJN PAASSCHENS, LINUS LUNDIN, FREDRIK EKHOLM, STAN SMULDERS, CHRIS COOPMANS JOHANNES SANDE, COMPOSITOR: KASPER VERWEIJ STORYBOARDS & ENVIRONMENTAL CONCEPTS: HISKO HULSING MUSIC & MIX : MASSIVEMUSIC SOUNDDESIGN: KAISER SOUND STUDIOS / MASSIVEMUSIC

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                  • Voices for Freedom


                    from wearecaptive / Added

                    40.6K Plays / / 39 Comments

                    Ad Agency: Leo Burnett Iberia Director: Oliver Durant Art Director: Bruna Guerreiro illustrator: Emiliano Ponzi Animation: Oliver Durant, Bruna Guerreiro, Anne Calandre, Matthias Hoegg Voiceover Artist: Adelaide de Sousa Soundtrack: Jamie Masters Sound Production: Leon Dixon-Goulden / Adelphoi Music Voiceover recording/Mix: Indigo Sign a petition in support of Dhondup or donate your voicemail here: http://www.amnistia-internacional.pt/files/voice/index.html USA petition: http://bit.ly/ieluQp Portuguese petition: http://bit.ly/kBdY0u Dhondup Wangchen's documentary: http://www.leavingfearbehind.com/ Write a letter to Dhondup: http://www.freetibetanheroes.org/home.php/resources

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                    • Smirnoff / Pharrell Williams: Start Pure


                      from Scott Geersen / Added

                      40K Plays / / 9 Comments

                      AEAF 2012 • Finalist (TVC/VFX) APDG 2012 • Finalist (Design on an Advertisement) • Finalist (Visual Effects) “How you start is everything,” says the stoic Pharrell, standing in a white, spaceship-like room. “I start pure — with a blank canvas." Featuring his track 'Truth or Dare', Pharrell shows us how he creates layer after layer of sound to mix a track. First he adds adds the beat, trying out a round of percussionists, then the “groove”. As Pharrell sleepily points his finger, visions of instrumentalists - personified audio samples - spring to life, filling the room. “Then, the vocals,” he commands, and the white space is transformed into a packed club, its imperturbable creator above, looking on calmly at the crowd. The result: a perfectly mixed, full impact sound. The parallels to a Smirnoff mixed drink are obvious enough. Directed by Darryl Ward of Curious Films, Cutting Edge had two weeks to create a minute-long VFX heavy piece for Smirnoff and Leo Burnett Sydney, as well as 30' and 15' versions. From the architectural pre-vis to the transitions to the rotoscoping and compositing, it was a tight turn-around. An added feature of the campaign will be that smart phone users will be able to "Shazam" the commercial to access additional footage and further information on the campaign from an exclusive micro-website. This is a first for a TV commercial in Australia. Says Pharrell: "I like how Smirnoff present a pure vodka, perfect for mixing - this is what I try to do with my music, so I agreed to be a part of this campaign." For the music afficianados, watch closely for appearances of actual musicians (not actors!) such as Prescott Ellison, Stevie Starlight, and blues great Roy Gaines. Watch the Making Of here: http://www.youtube.com/watch?v=JRxS4DLvL8s&hd=1 Credits: Post Production: Cutting Edge VFX Supervisor: Ron Roberts Creative Director: Brent Grayburn Lead Compositor: Scott Geersen Compositors: Jeff Gaunt, Tim Walker & Lars Andersen 3D Artist Fluid Simulation: Phil Jackson 3D Artists: Tom King, David Brown, Lyle Carroll, Rob Conn, Ben Swinbanks & Jostein Finnekaasa Nuke Artists: Daniel Loui, Genevieve Serna, Adam Jones and Sandeep Vengsarkar Producer: Abby Buick Assistant VFX Producer: Flavia Riley & Katherine Webb Production Company: Curious Film Director: Darryl Ward DOP: Christophe Lanzenberg Producer: Tara Riddell Executive Producer: Peter Grasse Editor: Patrick Fileti Agency: Leo Burnett Sydney Executive Creative Director Andy DiLallo Creative Director: Tim Green Art Director: Chris Moreira Copywriter: Mark Schoeller Head of Client Services: Peter Bosilkovski Agency Producers: Rita Gagliardi & Tim Denton Featured on: Fubiz (http://www.fubiz.net/2011/08/31/smirnoff-pharrell-williams/) AdWeek.com Ad of the Day (http://www.adweek.com/news/advertising-branding/ad-day-smirnoff-134482) Trendhunter (http://www.trendhunter.com/trends/pharrell-williams-smirnoff)

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                      Tags are keywords that describe videos. For example, a video of your Hawaiian vacation might be tagged with "Hawaii," "beach," "surfing," and "sunburn."