1. Animal Planet Ident: Tanked

    00:20

    from Discovery Creative London / Added

    34 Plays / / 0 Comments

    With a name like Animal Planet it’s no secret we have programs about animals. But people might not always know what kind of animal programs. The tagline Surprisingly Human successfully reflects the nature of the programming and offers two key insights: 1) Animal behaviour is a lot like Human behaviour. 2) Animal Planet is about more than just animals. One thing that makes animals so fascinating and relevant to us is that their behaviour is so similar to ours. The new identity we created for Animal Planet hones in on surprising moments framing them in the the logo, where the unruly M normally sits. The idents were created after an extensive search through our own archive of footage – allowing us to produce a large number of sketches featuring real animals caught in remarkably human acts. Or, as in this case, humans imitating animals! Courtesy of our Tanked talent.

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    • Animal Planet Ident: STRESS MANAGEMENT

      00:20

      from Discovery Creative London / Added

      54 Plays / / 0 Comments

      With a name like Animal Planet it’s no secret we have programs about animals. But people might not always know what kind of animal programs. The tagline Surprisingly Human successfully reflects the nature of the programming and offers two key insights: 1) Animal behaviour is a lot like Human behaviour. 2) Animal Planet is about more than just animals. One thing that makes animals so fascinating and relevant to us is that their behaviour is so similar to ours. The new identity we created for Animal Planet hones in on surprising moments framing them in the the logo, where the unruly M normally sits. The idents were created after an extensive search through our own archive of footage – allowing us to produce a large number of sketches featuring real animals caught in remarkably human acts – whether it’s snow monkeys relaxing in the hot springs of Nepal or the Bird of Paradise dancing on a branch in the tropical rain forest. The soundtrack adds wit providing a cinematic human angle.

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      • Animal Planet Ident: Jeremy Wade

        00:20

        from Discovery Creative London / Added

        31 Plays / / 0 Comments

        With a name like Animal Planet it’s no secret we have programs about animals. But people might not always know what kind of animal programs. The tagline Surprisingly Human successfully reflects the nature of the programming and offers two key insights: 1) Animal behaviour is a lot like Human behaviour. 2) Animal Planet is about more than just animals. One thing that makes animals so fascinating and relevant to us is that their behaviour is so similar to ours. The new identity we created for Animal Planet hones in on surprising moments framing them in the the logo, where the unruly M normally sits. The idents were created after an extensive search through our own archive of footage – allowing us to produce a large number of sketches featuring real animals caught in remarkably human acts. And sometimes the focus is on the human talent: here River Monsters' Jeremy Wade.

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        • Animal Planet Ident: BIGGEST AND BADDEST

          00:20

          from Discovery Creative London / Added

          26 Plays / / 0 Comments

          With a name like Animal Planet it’s no secret we have programs about animals. But people might not always know what kind of animal programs. The tagline Surprisingly Human successfully reflects the nature of the programming and offers two key insights: 1) Animal behaviour is a lot like Human behaviour. 2) Animal Planet is about more than just animals. One thing that makes animals so fascinating and relevant to us is that their behaviour is so similar to ours. The new identity we created for Animal Planet hones in on surprising moments framing them in the the logo, where the unruly M normally sits. The idents were created after an extensive search through our own archive of footage – allowing us to produce a large number of sketches featuring real animals caught in remarkably human acts – whether it’s snow monkeys relaxing in the hot springs of Nepal or the Bird of Paradise dancing on a branch in the tropical rain forest. The soundtrack adds wit providing a cinematic human angle.

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          • Animal Planet Ident: MOONWALKER

            00:20

            from Discovery Creative London / Added

            61 Plays / / 0 Comments

            With a name like Animal Planet it’s no secret we have programs about animals. But people might not always know what kind of animal programs. The tagline Surprisingly Human successfully reflects the nature of the programming and offers two key insights: 1) Animal behaviour is a lot like Human behaviour. 2) Animal Planet is about more than just animals. One thing that makes animals so fascinating and relevant to us is that their behaviour is so similar to ours. The new identity we created for Animal Planet hones in on surprising moments framing them in the the logo, where the unruly M normally sits. The idents were created after an extensive search through our own archive of footage – allowing us to produce a large number of sketches featuring real animals caught in remarkably human acts – whether it’s snow monkeys relaxing in the hot springs of Nepal or the Bird of Paradise dancing on a branch in the tropical rain forest. The soundtrack adds wit providing a cinematic human angle.

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            • Animal Planet Ident: BEACH PARTY

              00:20

              from Discovery Creative London / Added

              25 Plays / / 0 Comments

              With a name like Animal Planet it’s no secret we have programs about animals. But people might not always know what kind of animal programs. The tagline Surprisingly Human successfully reflects the nature of the programming and offers two key insights: 1) Animal behaviour is a lot like Human behaviour. 2) Animal Planet is about more than just animals. One thing that makes animals so fascinating and relevant to us is that their behaviour is so similar to ours. The new identity we created for Animal Planet hones in on surprising moments framing them in the the logo, where the unruly M normally sits. The idents were created after an extensive search through our own archive of footage – allowing us to produce a large number of sketches featuring real animals caught in remarkably human acts – whether it’s snow monkeys relaxing in the hot springs of Nepal or the Bird of Paradise dancing on a branch in the tropical rain forest. The soundtrack adds wit providing a cinematic human angle.

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              • Dr. Vet L.A.

                01:23

                from tanchanchin / Added

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                • Discovery Shorts – Mini Animals

                  01:55

                  from Discovery Creative London / Added

                  42 Plays / / 0 Comments

                  From 2005 to 2007 Discovery commissioned a number of short films to support its channel propositions in Italy and across Europe – telling engaging stories that reflect the brand purpose. The films – commissioned by Federico Gaggio (CD & EP) to a number of up and coming directors from the independent production and advertising sector – represent a form of 'Branded Content' a little ahead of its time. This film for Animal Planet, was imaginatively written and directed by Marco Ammannati.

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                  • Animal Planet - River Monsters Promo, 2014

                    01:04

                    from alcheh&hunt / Added

                    Directors cut. Produced by the brilliant team at Mrs. K, Boulder, CO. Sound design, sweetening and mix by alcheh&hunt. For promotional purposes only.

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                    • Call of the Wildman HD

                      01:02

                      from Discovery / Added

                      1,620 Plays / / 0 Comments

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