1. Client: Ten Strands: Overview of Strategic Partnership with CalRecycle

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    from Songbird Agency / Added

    20 Plays / / 0 Comments

    PJ, Songbird's cinematographer, drove from San Francisco to Sacramento in order to interview Bryan Ehlers, Assistant Director Education & Environmental Affairs. Bryan is a supporter of Ten Strands. We capture the nature of that relationship in this video. What is CalRecycle? California's Department of Resources Recycling and Recovery (CalRecycle) brings together the state's recycling and waste management programs and continues a tradition of environmental stewardship. Through landmark initiatives like the Integrated Waste Management Act and Beverage Container Recycling and Litter Reduction Act, California works toward a society that uses less, recycles more, and takes resource conservation to higher and higher levels. Our state now leads the nation with a 65 percent recycling rate for all materials, and today recycling supports more than 140,000 green jobs in California. CalRecycle's vision is to inspire and challenge Californians to achieve the highest waste reduction, recycling and reuse goals in the nation. Through innovation and creativity, sound advancements in science and technology, and efficient programs that improve economic vitality and environmental sustainability, we build a stronger California. Bryan Ehlers Background Bryan Ehlers is CalRecycle’s assistant director for education and environmental affairs. In this role he is responsible for overseeing implementation of California’s landmark Education and the Environment Initiative curriculum, including coordination with local, state, and federal agencies, and development of public-private partnerships. He also represents the department on border, tribal, and environmental justice issues. Prior to joining CalRecycle, Bryan served for two years as the assistant secretary for education and quality programs at Cal/EPA, where he oversaw the EEI, as well as the Governor’s Environmental and Economic Leadership Awards program and scientific peer review policy.

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    • CalRecycle/RMDZ success story; Clean World

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      from CalRecycle / Added

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      Clean World and CalRecycle’s RMDZ loan program Through CalRecycle’s Recycling Market Development Zone loan program, CalRecycle lent $2 million to Clean World, an innovative Sacramento company that’s converting food waste into clean energy in a process called anaerobic digestion. For more on our RMDZ program, please go to http://www.CalRecycle.ca.gov.

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      • Check Your Number, A PSA in Spanish

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        from CalRecycle / Added

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        No es necesario cambiar el aceite del motor cada 3,000 Millas. Una reciente encuesta realizada por CalRecycle indicó que, un aproximado de 10 millones de Californianos cambian el aceite del motor de su vehículo cada 3000 millas o muy frecuentemente. En la actualidad, aproximadamente 114 millones de galones de aceite de motor se venden anualmente en California (esta cantidad llenaría 173 albercas olímpicas). La realidad es que la antigua práctica del cambio cada 3000 millas ya no es aplicable para la mayoría de los autos que circulan hoy en día, de hecho, la industria automotriz ahora recomienda el cambio de aceite entre las 5,000 y las 7,000 millas en los modelos más recientes. Una gran cantidad de conductores desconocen, basados en la vieja práctica, sobre los nuevos intervalos, por lo que es muy necesaria la actualización y así crear conciencia de los nuevos estándares provenientes del avance tecnológico automotriz. www.checkyournumber.org

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        • Check Your Number, a PSA from CalRecycle

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          from CalRecycle / Added

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          Today’s automakers state that drivers may go for longer distances between oil changes with no harm to the car’s engine. Drivers are encouraged to check their vehicle owner’s manual for oil change guidelines. For more information or a transcript of this program, please go to http://www.CheckYourNumber.org or http://www.CalRecycle.ca.gov

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          • Check Your Number!

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            from CalRecycle / Added

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            How often do you think your car needs an oil change? Every 5,000 miles? 8,000? Even higher? If you don’t know, isn’t it time you found out? You can check your oil change interval in your owner’s manual or go to www.checkyournumber.org

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            • Just Check It - PSA

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              from Take 1 Productions / Added

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              "Just Check It" is a public service message about checking the air in your tires to get better gas mileage, more wear from your tires and reduce wear and tear on California's Roads. See the Spanish version in the Foreign Language Album.

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              • Just Check It - Spanish

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                from Take 1 Productions / Added

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                "Just Check It" is a public service message about checking the air in your tires.

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                • Butte County CalRecycle Illegal Dump Cleanup

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                  from CalRecycle / Added

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                  Butte County used $45,000 from a CalRecycle grant for a cleanup project where illegal dumping had fouled privately owned agricultural land. More than 3,600 illegally dumped old tires, 60 cubic yards of household trash, and two old mobile homes were removed from the illegal dump site. CalRecycle awarded the grant through its Farm and Ranch Solid Waste Cleanup and Abatement Grant Program, which pays for the removal of small illegal dump sites on rural lands where the property owner is not responsible for the illegal dumping. Find more information about this program on our website: www.CalRecycle.ca.gov

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                  • Recycle your used motor oil! City of Fresno/CalRecycle PSA

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                    from CalRecycle / Added

                    29 Plays / / 0 Comments

                    Did you know that used motor oil never wears out? It just gets dirty. But oil can be recycled, cleaned, and used again. Recycling used motor oil conserves a natural resource (oil) and is good for the environment. Motor oil poured onto the ground or into storm drains, or tossed into trash cans (even in a sealed container) can contaminate and pollute the soil, groundwater, streams, and rivers (and it's illegal!). Recycling your used motor oil reduces this pollution threat. When you take your used oil to a certified center for recycling, you are protecting the environment, conserving a valuable resource, and getting paid for it! For more information or a transcript of this program, please go to www.CalRecycle.ca.gov

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                    • Green Roads

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                      from CalRecycle / Added

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                      Scrap tires can be ground and mixed with asphalt to pave roads, or shredded for use in landslide repair and embankments, keeping thousands of tires out of landfills. For more information or a transcript of this program, please go to www.CalRecycle.ca.gov

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