1. AD Interviews: Michel Rojkind

    12:21

    from ArchDaily Added 10.6K 25 1

    Michel Rojkind Founder Rojkind Arquitectos www.rojkindarquitectos.com

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    • Backseat Interview with Michel Rojkind

      09:26

      from TAMU College of Architecture Added 255 1 0

      Michel Rojkind, founding partner of Rojkind Arquitectos, is interviewed by Peter Lang, associate professor of architecture at Texas A&M — part of the Backseat Interview series, an In Theory production. Rojkind lectured at Texas A&M's Architecture Lecture Series the previous evening. For more about the series, visit http://archone.tamu.edu/college/news/newsletters/spring2011/stories/ArchLuminaries.html

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      • Buildings that go beyond the brief

        06:35

        from Design Indaba Added 514 3 0

        View more inspiring videos like this one at http://www.designindaba.com/video Find out how Mexican architect Michel Rojkind uses a nifty design tool to help clients imagine so much more for their buildings. It was while on tour as a drummer with the his rock group La Gente Normal, that Mexican architect Michel Rojkind fell in love with cities. He developed a passionate interest in the infrastructure, public spaces, planning and building of urban spaces, ultimately deciding to become an architect full time and open his own studio. When working on a project, Rojkind Arquitectos tries to help the client see new possibilities that may not have formed part of the original brief. "We do research and then we go back to them and show them how to enhance the experience of the project. We try to have added value. We have clients that are only interested in the economic value and we have clients who are interested in the social value, but we try to make every project with added value," Rojkind says. Rojkind developed a tool called ADD - Adaptive Diagnostic Design - to help clients understand their working process. The tool has been so successful that some clients come only for the ADD process without ultimately appointing the studio as architects. "They work with us as consultants. What is important for Rojkind is that the clients have a better understanding of what they need to do in the first place." The design of the Cineteca Nacional illustrates how well the ADD tool works. The brief was merely to add four new cinemas and two new vault spaces but the architects saw potential for a much more radical project. Their design reclaimed the parking lot and turned it into a large park with a campus-like feel, creating a unique experience for visitors. Instead of entering the cinemas through a lobby, visitors now filtered through the park into the different spaces of the complex. Rojkind Arquitectos also added a rooftop performance space and outdoor cinema, which proved so popular that the complex now attracts 65 000 more visitors a month. Working in a country with such economic disparity has triggered Rojkind to find ways for his buildings to give something back to society. "We don't mind designing a department store if it can have a public space on the rooftop or if it can have experiences on the outside that connect to the city in some way," he says. Case in point: his design for a facade for Liverpool department store in Mexico City. The firm included a design for a rooftop garden that brings a much-needed green public space to the area and enlisted the store's food department to create a restaurant that now generates 30% of the store's income. Again, for Rojkind it is about finding tangible ways to add real value. "We wanted to put a garden on the rooftop not just because it was 'sustainable' but because it was a space where we could create an experience," he says. View more inspiring videos like this one at http://www.designindaba.com/video Designindaba.com hosts hundreds of videos of speaker presentations and interviews and world design news. Updated daily, its content features the most cutting-edge design thinking and the work and ideas of the world's industry leaders in all the creative fields. Design Indaba is a multi-tiered platform committed to a better world through creativity. Established in 1995 with its flagship conference, it has evolved into a multidisciplinary experience that now consists of the globally acclaimed annual Design Indaba Conference, Simulcast, Expo and FilmFest, as well as a host of parties, performances, training workshops, design projects, community initiatives and publications. www.designindaba.com

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        • BULAŞICI RİSK KONFERANSI - Michel Rojkind Part 1

          03:52

          from YEM Etkinlik Added 22 0 0

          Açılış Konuşmaları

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          • BULAŞICI RİSK KONFERANSI - Michel Rojkind Part 2

            59:19

            from YEM Etkinlik Added 34 0 0

            Michel Rojkind

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            • Caso de exito HP, Michel Rojkind

              03:50

              from Ntek Magazine Added 150 0 0

              Caso de exito HP, Michel Rojkind

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              • Congreso CRISIS - Michel Rojkind

                01:13:47

                from queretaro.itesm.mx Added 368 3 0

                Conferencia dada por Michel Rojkind en el congreso CRISIS en el año 2009. Michel Rojkind: Se gradúa de la Universidad Iberoamericana en 1994. Funda su propia oficina en la cual trabaja de 1993 a 1998. De 1999 a 2002 se asocia junto con Isaac Broid y Miquel Adriá para formar Adriá+Broid+Rojkind Arquitectos. Desde el 2002 trabaja en su propia oficina rojkindarquitectos donde desarrolla proyectos en México y en el extranjero. Paralelo a su despacho, en 2004 funda junto con Tatiana Bilbao, Arturo Ortiz y Derek Dellekamp el centro de investigación Urbana “MXDF”. El Tec de Monterrey campus Querétaro es una de las mejores universidades de la región, si quieres conocer más sobre sus carreras profesionales visita venaltecqueretaro.com

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                • Círculo Creativo Michel Rojkind

                  18:32

                  from Alberto Correa Added 116 2 0

                  Músico y Arquitecto. Ex baterista de Aleks Syntek y la Gente Normal. Como arquitecto destacan en sus obras el museo del chocolate de Nestlé, Liverpool Insurgentes, la remodelación de la Cineteca Nacional y demás.

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                  • Ctrus, el balón inteligente

                    03:29

                    from Hola Telcel Added 339 2 0

                    Entrevista con Alberto Villarreal y Michel Rojkind, creadores de Ctrus.

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                    • Iaac ET Workshop: Approaching the highway

                      02:02

                      from jose.alfredo.arq Added 146 0 1

                      Iaac ET Workshop: Approaching the highway. A study of interconnection between highways and public space. This study is part of a workshop with the Architects Willy Muller, Michel Rojkind and Industrial Designer Alberto Villarreal. A work in process towards a proposal for the mobility system of the future in Ronda Litoral Barcelona. Video credits: Giota Banioti, Katerina Inepologlou and Jose Alfredo Guerrero.

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