1. Marketing a Music Business

    13:15

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    This Module considers the way businesses in the music industry market themselves separate to the artists they work with.

  2. Digital Marketing

    12:15

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    This Module looks at the fast emerging area of digital marketing as it applies to the music industries.

  3. Module-7E

    12:15

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    This Module looks at the fast emerging area of digital marketing as it applies to the music industries.

  4. Radio and Radio Promotion

    13:50

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    This Module looks at the significance of radio and radio promotion in the modern music industry.

  5. Music Publicists

    14:06

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    This Module looks at the role of publicity and publicists in the modern music business.

  6. Artist Marketing

    18:20

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    This Module introduces the key concepts in marketing artists in the music industry.

  7. Introduction To Marketing and Branding

    17:16

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    This Module looks at the concepts of brand and marketing as they apply to the music industries.

  8. The BusinessOf The Promoter

    22:32

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    This Module uncovers the way in which in the business of concert promotion operates.

  9. The Economics of Promotion

    15:48

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    This Module examines the nature of the economic models that operate in the concert promotion business.

  10. The Role of the Agent

    19:24

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    The Module examines the role of the talent agent in the modern music industry.

What are Tags?

Tags

Tags are keywords that describe videos. For example, a video of your Hawaiian vacation might be tagged with "Hawaii," "beach," "surfing," and "sunburn."