1. How do I claim my Yelp page?

    07:41

    from Professional Beauty Association Added

    Take Five: Expert Answers in Five Minutes This session's question: "As a business owner, how do I claim my page on Yelp?" - Denise R. | PBA Member in the salon/spa owner category This session's expert: Nina Kovner | Passion Squared http://passionsquared.net/ Submit YOUR questions at probeauty.org/eduonline

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    • Maximize Engagement with Pinterest, Instagram, YouTube and more!

      01:10:19

      from Professional Beauty Association Added

      Maximize Engagement with Pinterest, Instagram, YouTube and more! Join Nina Kovner of Passion Squared as she explores the benefits of blogging, the brilliance of email marketing and how to effectively incorporate Pinterest, Instagram, and Youtube into your social networking efforts. Creatively building your online community is only half the battle; attendees will also learn how to nurture and engage their online relationships. This is the final webinar in a 4-part series of webinars, dedicated to expanding your company’s social networking effectiveness.

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      • The Power of Pinterest

        01:09:28

        from Professional Beauty Association Added

        The Power of Pinterest In an era of social networking and do-it-yourself marketing, Pinterest is emerging as one of the most creative, engaging and exciting new social platforms. Join Passion Squared's Nina Kovner as she takes you on a journey to discover the "why", "what" and "how" of Pinterest to help build your brand, your image and ultimately, your business. Nina will be joined by fellow passionista Gordon Miller and PBA's Kelley McCarthy in live chat to answer your questions along the way. About Passion Squared: In 2011, beauty business soul mates Nina Kovner and Gordon Miller joined forces to co-found Passion Squared, a venture focused on the power of the social web and online platforms, tools and communities to empower and engage organizations, brands and beauty professionals.

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        What are Tags?

        Tags

        Tags are keywords that describe videos. For example, a video of your Hawaiian vacation might be tagged with "Hawaii," "beach," "surfing," and "sunburn."