1. Generative Design - CampusParty2012

    44:23

    from onformative Added 14.6K 475 2

    Generative Design Talk that we gave at the CampusParty 2012 in Berlin. This is a visually enhanced version of the talk available at youtube.com/watch?v=7vITr__QOc4 which is also blocked in Germany. Sorry for the still bad audio quality. ------ Generative design methods have found their way into the everyday life of designers and now represent a serious design discipline. The programming language Processing allows users to create new imagery and interaction concepts. Whether using it for print, web, film or interactive installations, creative coding is used not only for artistic experimentation but also commercially for brand communication, corporate designs, data visualization and intuitive interfaces. The lecture "Generative Design" given by Cedric Kiefer, part of onformative a design studio specialized in generative design, picks up where experimental efforts end and the applied usage of generative design begin. Using practical examples, he explains how generative design methods can be used effectively and efficiently and how they can change the design process. He also gives a short insight to the "Generative Design" book, which will be published in English in October. ------ You find more information about CampusParty at : http://www.campus-party.eu/ or visit their youtube channel for more interesting talks : youtube.com/user/campusparty

    + More details
    • Montblanc.com - Generative Artwork

      01:39

      from Jens Fischer Added 170 8 1

      Generative Artwork created for Montblanc by onformative. Sound Design for the Relaunch of Montblanc.com - Every product category is equipped with an individual sound theme in different variations that reflects the character of the product: the precision of a clock or the weightiness of a Montblanc writing instrument. The Sounds are created in order to support the generative Artwork, which provides each masterpiece with an appropriate presentation stage. The product specifications, i.e. the DNA of the individual products, determine the specific appearance of the stage set; each product, thus, creates its own variation of the generative artwork following the rules of its "artist". More than 40 Sounds where produced (in cooperation with Jens Eufinger, Mathias Greule / commissioned by Scholz & Volkmer). More: http://www.jens-c-fischer.de

      + More details
      • NikeFuel Station

        01:22

        from Jens Fischer Added 1,236 35 0

        "The installation is the centerpiece of London’s new NikeFuel Station at Boxpark and turns the retail experience into a sport by transforming the user into a digital mutli pixel avatar." Sound Design and Audio Interaction for a motion sensitive installation with sound and music feedback at Boxpark London: Nike+ FuelBand Interactive Experience – a motion sensitive installation where consumers see a life size, digitized reflection on a LCD wall that reacts with movement to create a stunning piece of digital art that can be shared with friends via social networks. Commissioned by onformative / AKQA London. http://www.jens-c-fischer.de/

        + More details
        • Adobe Artists - onformative

          05:47

          from onformative Added 9,310 301 7

          As part of the Adobe Artists for the new CS6 an Adobe film team visited us in our Berlin office. During their three days stay they followed us around the town and documented our way of working... More documentaries about the other Adobe Artists at : http://tv.adobe.com/show/adobe-cs6-artist-series/ --- http://www.onformative.com

          + More details
          • ImPulsTanz Trailer 2012 - unnamed soundsculpture revised

            00:18

            from onformative Added 3,322 134 2

            For this years ImPulzTanz Festival - a major contemporary dance festival held in Vienna, Austria since 1982 - we have been asked to showcase our "unnamed soundsculpture" project as well as to recreate it as a short trailer for the festival. Video by Daniel Franke + Cedric Kiefer http://www.chopchop.cc http://www.onformative.com Dancer: Laura Keil sound by Jose Antonio Garcia Soler facebook.com/kidsimius see the original work and documentation: http://www.onformative.com/work/unnamed-soundsculpture/

            + More details
            • unnamed Trailer for IMPULSTANZ

              00:20

              from Daniel Franke Added 16K 327 8

              For this years ImPulzTanz Festival - a major contemporary dance festival held in Vienna, Austria since 1982 - we have been asked to showcase our "unnamed soundsculpture" project as well as to recreate it as a short trailer for the festival. http://www.impulstanz.com/ Video by Daniel Franke + Cedric Kiefer www.chopchop.cc www.onformative.com Dancer: Laura Keil sound by Jose Antonio Garcia Soler http://www.facebook.com/kidsimius see the original work: https://vimeo.com/38840688

              + More details
              • Nike Fuel Station pixelAvatar

                00:43

                from onformative Added 3,739 87 0

                The installation is the centerpiece of London’s new NikeFuel Station at Boxpark and turns the retail experience into a sport by transforming the user into a digital mutli pixel avatar. More information at http://www.onformative.com/work/nike-fuel-station/ Watch the video of the Installation at boxpark : https://vimeo.com/44338220 In collaboration with AKQA London

                + More details
                • NikeFuel Station

                  01:22

                  from onformative Added 15.1K 234 2

                  The installation is the centerpiece of London’s new NikeFuel Station at Boxpark and turns the retail experience into a sport by transforming the user into a digital mutli pixel avatar. More information at http://www.onformative.com/work/nike-fuel-station/ In collaboration with AKQA London

                  + More details
                  • Adobe CS6 Artist Series // onformative

                    05:45

                    from notostudio Added 93 3 0

                    Inspiring portraits of digital artists and designers from around the world. Part of a six-part series made for Adobe. The series launched with the next major release of their Creative Suite, CS6. At the intersection of technology, design, and emotion, onformativeuses a generative process to create digital experiences that turn traditional design theory on edge. ……………………… Producers: Maris Curran, Dan Cowles Production Director: Amanda Micheli Post Producer: Teri Heyman Editor: Matt Notaro

                    + More details
                    • Onformative - Adobe CS6

                      05:47

                      from Kontent Films Added 173 1 0

                      Producer Teri Heyman guides this mini-doc about Onformative using the new CS6 suite of tools. Edited by Matt Notaro. Director - Amanda Micheli Producer - Maris Curran Exec Producer - Dan Cowles Post Producer - Teri Heyman Editor - Matt Notaro Client - Adobe Mix - Chris Forrest To get the latest from our SF award-winning faction of indie commercial hyphenates: Facebook: http://facebook.com/kontentfilms Twitter: http://twitter.com/kontentfilms Instagram: http://instagram.com/kontentfilms Youtube: http://youtube.com/kontentfilms Flickr: http://flickr.com/kontentfilmssf Pinterest: http://pinterest.com/kontentfilms

                      + More details

                      What are Tags?

                      Tags

                      Tags are keywords that describe videos. For example, a video of your Hawaiian vacation might be tagged with "Hawaii," "beach," "surfing," and "sunburn."