1. LA City Hall Rally and the first CicLAvia - ONE DAY ON EARTH, 10.10.10

    11:38

    from Josh Polon / Added

    421 Plays / / 0 Comments

    A portrait of downtown Los Angeles on 10.10.10, including: -Rally to Kick Coal and Oil Out of LA, organized by 350.org, Greenpeace and Sierra Club -The FIRST CicLAvia, which closed 7 1/2 miles of streets from East Hollywood to Boyle Heights and attracted an estimated 100,000 bicyclists, runners, walkers, skateboarders and rollerbladers -Samba-fueled protest march against Big Oil-backed ballot measure Prop 23 -Tennis match in the middle of downtown Main Street -4-wheeled bicycle-car -Speakers Ellen Page, T'Keyah Crystal Keymáh, Sierra Club's Bill Corcoran, and Los Angeles City Council President Eric Garcetti /// On October 10, 2010 (10.10.10), across the planet, documentary filmmakers, students, and inspired citizens recorded the human experience over a 24-hour period and are contributing their voice to the largest participatory media event in history. Founded in 2008, ONE DAY ON EARTH is creating an online community, shared archive, and film. Together, we will showcase the amazing diversity, conflict, tragedy, and triumph that occur in one day. We invite you to join our international community of thousands of filmmakers, hundreds of schools, and dozens of non-profits, and contribute to this unique global mosaic. Through the One Day on Earth platform, we will establish a community that not only watches, but participates.

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    • CA Climate Policies Helps Farm

      02:01

      from CA Climate and Agriculture / Added

      224 Plays / / 0 Comments

      Straus Family Creamery is one of California's leaders in farming methods geared toward sustainability. With help from state grants, he has greatly reduced his operation's carbon and water footprint, saving thousands of tons of greenhouse gases per year, and tens of thousands of dollars in energy costs. Funding from California government helped make it possible. brought to you by California Climate and Agriculture Network and NewMessageMedia.com

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      • Vote No On Prop 23

        00:37

        from RECON / Added

        173 Plays / / 0 Comments

        Directed by Recon Production Company: STREETLIGHT FILMS USA Executive Producers: SHFT Music composed by Windslo VFX by Christine Hittle Goldby

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        • No on Prop 23 PSA

          00:51

          from SHFT / Added

          Stop dirty energy interests from interfering with California's plans for a green economy. Vote NO on Prop. 23. Four years ago, California passed a clean air law (AB 32) that holds polluters accountable and requires them to reduce air pollution that threatens human health and contributes to climate change. AB 23 has launched California to the forefront of the clean-tech industry, sparking innovation and clean energy businesses that are creating hundreds of thousands of jobs. Now, a coalition of out-of-state oil refiners are spending millions to push Prop. 23, which would kill California clean energy and air pollution reduction standards. Don't let dirty energy interests interfere with California's plans for a cleaner, greener economy. Vote NO on Prop. 23! Join the Stop Dirty Energy campaign.

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          • Don't Mess With CA, PSA Starring David Arquette

            00:30

            from SHFT / Added

            If you've been hanging out on SHFT lately, you probably know that Prop 23 is a dirty bill that Texas oil companies and out of state special interests are funding to reverse California's environmental laws. These dirty enegy companies make the claim that due to the 12.5% unemployment rate in the state, that we should suspend AB 32 until unemployment drops to 5.5% for four quarters in a row, aka never. Truth is, if Prop 23 passes, all the California clean tech businesses and the jobs that they create would leave the state for Nevada, Arizona, and China. SHFT was tapped by Green Technology Leadership Group, a politcal action committee, to produce and distribute these PSAs to educate and help kill Prop 23. With Don't Mess with CA, David Arquette got to flex his muscles and Matthew Cooke got to play with martial arts and special effects -- all for a good cause.

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            • Masks - Vote NO on Prop 23 PSA

              00:37

              from SHFT / Added

              If you haven't guessed by now, SHFT stands firmly behind killing Prop 23. Even though it's a California measure, the implications of this bill are felt all over the country. It will gut AB 32, the first comprehensive environmental state law that other states are poised to follow and that the federal environmental policy would be based on. So we've produced a series of PSAs and this is the fifth. For Masks, our penultimate PSA, directors Tony McGrath and Randal Kirk imagine a Los Angeles (and its not too much of a stretch) where a typical activity, taking a hike in Runyon Canyon with a child and a dog, necessitates surgical masks. It's a powerful and eerie spot and we're grateful to have Tony and Randal making vids for us. Thank you!

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              • Opportunity Lost

                00:43

                from SHFT / Added

                Don't let dirty oil interfere with California's plans for a green economy. Vote NO on Prop 23. Passed four years ago, California's landmark clean air law (AB 32) is designed to reduce air pollution that threatens human health and contributes to climate change. The law has launched California to the forefront of the clean-tech industry, sparking innovation and clean energy businesses that are creating hundreds of thousands of jobs. Now, a coalition of out-of-state oil refiners are spending millions to push Prop. 23, which would kill California clean energy and air pollution reduction standards. Don't let dirty energy interests interfere with California's plans for a cleaner, greener economy. Vote NO on Prop. 23!

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                • Men in Yellow PSA

                  00:47

                  from SHFT / Added

                  Stop corporate polluters from blocking clean energy progress in California. Vote NO on Prop. 23! California's landmark clean air law (AB 32) is designed to reduce air pollution that threatens human health and contributes to climate change. The law has launched California to the forefront of the clean-tech industry, sparking innovation and clean energy businesses that are creating hundreds of thousands of jobs. Now, a coalition of out-of-state oil refiners are spending millions to push Prop. 23, which would kill California clean energy and air pollution reduction standards. Don't let dirty energy interests interfere with California's plans for a cleaner, greener economy. Vote NO on Prop. 23! This PSA was produced by SHFT and directed by Jonathan Glatzer.

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                  • Doesn't Matter How You Get There PSA

                    00:48

                    from SHFT / Added

                    Our final PSA in the No on Prop. 23 campaign, Doesn't Matter How You Get There, is a poppy light hearted reminder in the old get-out-the-vote spirit. Jonathan Glatzer — who also directed our Men In Yellow spot for this campaign — played with environmentally conscious modes of transportation for Californian's on their way to the polls. The concept came from Jared Ficker, the man behind the men behind the whole campaign, and the force behind Green Technology Leadership Group. The song is by Le Tigre and the vibe is easy breezy, but the urgency is not. Vote on Tuesday and vote No on Prop. 23!

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                    • Opportunity Green Speaks with OG 2010 Attendee David Nahai

                      24:30

                      from Opportunity Green / Added

                      50 Plays / / 0 Comments

                      Opportunity Green speaks with energy expert David Nahai about current issues relating to business and the environment. For more information please visit OpportunityGreen.com. And do not forget to purchase tickets to attend our annual business conference September 22-24, 2010 at the L.A. Center Studios.

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