1. 2013 SIA State of the Industry

    10:36

    from SnowSports Industries America Added 2,108 3 0

    The 2012/2013 season started slowly but finished strong. Sales picked up in January when the snow began to fall across all regions and skiers and riders returned to the slopes. What drove the increase?…

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    • 2012 SIA State of the Industry

      10:28

      from SnowSports Industries America Added 2,940 3 4

      In stark contrast to the 2010/2011 year, last season may go down as one of the toughest on record. Take a look at the sales, participation stats, trends and weather predictions from 2011/2012 all…

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      • 2011 SIA State of the Industry

        09:58

        from SnowSports Industries America Added 2,221 7 0

        The 2010/11 winter season was a record year for the snow sports industry. Why? Find out from this State of the Industry review of SIA’s Snow Sports Market Intelligence Report giving an overview…

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        • 2015 SIA Snowboard State of the Industry

          09:31

          from SnowSports Industries America Added 445 1 0

          The participant base in snowboard grew from 7.3M to 7.7M with 16% growth in the 17 and under age group for both boys and girls. Snowboard Equipment sales finished the season with $265 M dollars sold…

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          • 2015 SIA Ski State of the Industry

            09:05

            from SnowSports Industries America Added 343 0 0

            Despite the less ideal snow and weather conditions across the country, the number of ski participants remained stable at 11.7M downhill skiers, up 500K from the 2013/2014 season. The majority of alpine…

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            • 2012 SIA Alpine State of the Industry

              08:47

              from SnowSports Industries America Added 133 0 0

              As we look back at one of the toughest seasons on record, SIA gives a research overview from 2011/2012 for the alpine ski, apparel and accessory categories with retail data, consumer behavior and…

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              • 2013 SIA Alpine State of the Industry

                08:41

                from SnowSports Industries America Added 257 2 0

                Alpine equipment sales totaled $528M – up 2.5% in dollars sold and 4% in units sold. In total, 627,000 alpine skis and 734,000 alpine boots were sold this season. Building on last season’s…

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                • 2012 SIA Nordic State of the Industry

                  08:13

                  from SnowSports Industries America Added 73 1 0

                  Taking a look back at one of the toughest seasons on record, SIA gives a research overview from 2011/2012 for cross country, snowshoe, AT and apparel/accessories, with retail data, consumer behavior…

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                  • 2011 Alpine SIA State of the Industry

                    08:02

                    from SnowSports Industries America Added 452 1 0

                    The 2010/11 season was a record year. Find a topline review of retail data, consumer participation and trends for alpine and AT. Learn more about SIA’s Research at www.snowsports.org/research

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                    • 2013 SIA Snowboard State of the Industry

                      07:29

                      from SnowSports Industries America Added 805 4 0

                      Snowboard Equipment brought in $255M last season, down 7% in dollars sold and down 4% in units sold. How do we start to grow sales again? By better understanding our target audience. Snowboard has…

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