1. 2011 SIA State of the Industry

    09:58

    from SnowSports Industries America Added 2,206 7 0

    The 2010/11 winter season was a record year for the snow sports industry. Why? Find out from this State of the Industry review of SIA’s Snow Sports Market Intelligence Report giving an overview…

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    • 2013 SIA Snowboard State of the Industry

      07:29

      from SnowSports Industries America Added 802 4 0

      Snowboard Equipment brought in $255M last season, down 7% in dollars sold and down 4% in units sold. How do we start to grow sales again? By better understanding our target audience. Snowboard has…

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      • 2013 SIA State of the Industry

        10:36

        from SnowSports Industries America Added 2,107 3 0

        The 2012/2013 season started slowly but finished strong. Sales picked up in January when the snow began to fall across all regions and skiers and riders returned to the slopes. What drove the increase?…

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        • SIA Snow Fashion + Trends Show, A Look Forward

          03:08

          from SnowSports Industries America Added 1,331 3 0

          The SIA Snow Fashion & Trends Show featured a live DJ and eye catching multi-media video projections as a back drop for the beautifully styled models. Cocktails, sounds and social made this a…

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          • 2015 SIA State of the Industry Video

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            from SnowSports Industries America Added 1,610 3 2

            Did you know more than 16M Americans consider themselves skiers or snowboarders? Did you know that almost ¾ of all snow sports participants have a dog in their household? Or that 1 in 3 skiers…

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            • 2012 SIA State of the Industry

              10:28

              from SnowSports Industries America Added 2,906 3 4

              In stark contrast to the 2010/2011 year, last season may go down as one of the toughest on record. Take a look at the sales, participation stats, trends and weather predictions from 2011/2012 all…

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              • SnowSports Industries America. 60 Years.

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                SnowSports Industries America (SIA) celebrating 60 years of the association and snow sports industry 1954-2014. www.Snowsports.org

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                • 2013 SIA Alpine State of the Industry

                  08:41

                  from SnowSports Industries America Added 257 2 0

                  Alpine equipment sales totaled $528M – up 2.5% in dollars sold and 4% in units sold. In total, 627,000 alpine skis and 734,000 alpine boots were sold this season. Building on last season’s…

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                  • 2011 SIA Snow Show Video Recap

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                    from SnowSports Industries America Added 5,086 2 0

                    In January 2011, the SIA Snow Show headed back to the mountains of Denver, CO where we delivered the largest, most concentrated and authentic trade event in the snow sports industry. It was the first…

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                    • Find Your Tracks at the SIA Nordic Demo

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                      from SnowSports Industries America Added 145 2 0

                      Find your tracks at the 2013 SIA Nordic Demo at Devil’s Thumb Ranch (DTR), CO. In conjunction with Cross Country Ski Areas Association (CCSAA), this premiere setting for cross country and snowshoe…

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