1. Media Inside Out: Fan Fiction

    25:46

    from TUTV / Added

    6 Plays / / 0 Comments

    This episode of Media Inside Out examines the growing popularity of fanfiction, a particularly intense example of how media can take on a life of its own after its release. Fanfiction is a work of fiction created using the characters or settings of an original work of fiction, but written by its fans rather than the original author. It has become an increasingly popular form of creative work, especially since the advent of the internet.

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    • Jarmo Eskelinen at "Why Labs?" - Highlighting links between labs and smart cities

      15:21

      from European Network of Living Labs / Added

      59 Plays / / 0 Comments

      In the context of the ‘Citizen Focus’ action cluster, the city of Barcelona and the European Network of Living Labs co-organised the workshop called “Why Labs? Empowering citizens as drivers of innovation in Smart Cities”on April 15th in Brussels. This event aimed to bring together cities and city stakeholders that have developed and implemented actions to involve and empower citizens in city innovation projects and activities. Workshop's main objectives were overviewed by Jarmo Eskelinen, CEO of Forum Virium Helsinki. The Chair of ENoLL introduced the session explaining why it is important to explore the role of Labs as tools for citizen engagement.

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      • How to Create Quality Content to Engage Users

        06:05

        from Boostability / Added

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        In the 8th Episode of #TheBoosterSeat Season 2, Andrew Eagar breaks down 5 key ways to engage your users with quality content. Join the conversation about quality content and engagement by tweeting your thoughts with #TheBoosterSeat.

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        • Engage Connect Demo

          05:04

          from RadiumOne / Added

          Engage offers advertising and technology solutions that move your business forward and transform how you acquire and engage your users. Key features: growth, engagement, and monetization. Available on iOS, Android, and Unity.

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          • Media Inside Out: Gamification

            26:28

            from TUTV / Added

            37 Plays / / 0 Comments

            Video games have moved from being categorized as simply a recreational activity, to include a wide range of creative, often educational and often money-making media platform. Gamification, the term for this movement, has deep implications for learning, visual imagery, and commercialism, among other topics. You can see its influence in how educators are trying to engage students, how advertisers are trying to engage customers, and how governments are trying to engage citizens. On this live episode of Media Inside Out, host Sherri Hope Culver spoke with three experts in the field to critically examine the benefits and concerns of this movement.

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            • Johan Oomen, EuropeanaTech 2015 Conference

              04:58

              from Europeana / Added

              10 Plays / / 0 Comments

              Ignite Talk by Johan Oomen, The Netherlands Institute for Sound and Vision: "Linking related art objects with a cultural heritage TV program using the Europeana API " http://www.linkedtv.eu/ Posters available: http://www.europeanatech2015.eu/ignite-talks-posters/

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              • App Resource Connect @ CES: Josh Spears from Traitify at APPNATION VI

                07:00

                from App Resource Connect / Added

                10 Plays / / 0 Comments

                Keywords: Monetization, User Acquisition, User Engagement, Personality API, Onboarding,

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                • Roy Sasson, Outbrain: "Beyond Clicks" (Strata Barcelona 2014)

                  35:02

                  from Roy Sasson / Added

                  100 Plays / / 0 Comments

                  Outbrain serves over 150 billion content recommendations to more than 500 million users every month. Masses of data tell us what’s driving the mindset of the crowed at each point in time. But how do you analyze if the individual user finds real value in recommendations? And why being satisfied with click-focused-metrics is dangerous for long term growth? This lecture outlines a Data Scientist’s experience and challenges when analyzing post-click-engagement, in the context of content discovery. We will show examples of how relying on click-focused-metrics might be misleading you in the long run. We will share data of how crowed preferences of consuming content differ from individual user preferences. Finally, we will suggest a 3-layer framework for Data Scientists to measure and analyze post-click-engagement, while considering the perspectives of host publishers, marketers and recommendation providers.

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                  • SiC 2014 - 7: When we share, do they care? Using Impact Assessment to understand how our digital presence changes lives?

                    38:03

                    from Sharing is Caring / Added

                    37 Plays / / 0 Comments

                    Speaker: Simon Tanner, Deputy Head of the Department of Digital Humanities and Director of Digital Consulting, King’s College London Read the keynote [http://simon-tanner.blogspot.dk/2014/04/when-we-share-do-they-care-using-impact.html] Follow Simon Tanner at @SimonTanner Simon Tanner is Deputy Head of the Department of Digital Humanities and Director of Digital Consulting at King’s College London. He works with cultural institutions big or small across the world to assist them to transform their collections and online presence. His research on reproduction charging models and rights policy for digital images in art museums has heavily influenced the trend towards opening up cultural heritage collections. He authored Digital Futures: Strategies for the Information Age with Marilyn Deegan and in 2011 wrote Inspiring Research, Inspiring Scholarship: the value and benefits of digitised resources for learning, teaching and enjoyment. In 2012, Simon published Balanced Value Impact Model. Simon concentrates his presentation on the Balanced Value Impact Model (http://www.kdcs.kcl.ac.uk/innovation/impact.html) and how focusing on the ways we change the lives or life opportunities of our communities should affect our investment of digitization, digital presence, and user engagement.

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                    • SiC 2014 - 9: Ignite session II

                      29:38

                      from Sharing is Caring / Added

                      60 Plays / / 0 Comments

                      1) How to get happy prod-users and engaged co-workers Speaker: Peter Soemers, audience and GLAM user Examples of ‘user engagement’-highlights that I experienced in 2013 in or from museums: What made me happy? Why did it make me happy? Opportunities in user engagement and recommendations to the GLAM sector on what to do in order to get happy prod-users and engaged co-workers. 2) Make users a part of your organization Speaker: Christian Høegh, CEO & Co-founder, BIT Blueprint How to integrate the users as a part of the challenges, possibilities and solutions. Eliminating the classic talk about ‘Us and Them’, and instead make ‘Us and Them’ = ‘We.’ It is no surprise that together we are stronger, and integrating the users in the organizational hierarchy, literally, can make a difference. 3) Sharing is caring in a natural way Speaker: Christian Lange, IT co-ordinator, Natural History Museum of Denmark Natural history museums all over the world are increasingly using digital images of specimens as replacements for the real objects when exchanging material. Previously, a lot of specimens were sent between institutions and continents to allow scientists to study important material, with the risk of wear and tear of the material, or even total loss, due to ignorance by the handling agents. The increased use and exchange of digital reproductions have meant a huge leap forward, both in sharing scientific specimens, and in caring for the conservation of the specimens. 4) Navigating Networks: considering changes in user behaviour Speaker: Faith Robinson, BA History of Art graduate, University of Leeds The developed and established structures in place regarding user interaction with GLAM sector resources are certainly effective. However, as the digital continues to effect contemporary approaches (in many general and specific ways), how can institutions adapt to facilitate engagement with their resources? This ignite is a case study of personal experience with these new challenges. 5) How to create loyal fans instead of customers Speakers: Nicoline Olesen and Flemming Møldrup, partners, Grizzly Movement Marketing is all about passion. It is about creating vibrant communities between a company or organization and its customers / users. Existing and potential. The starting point for the community is found in a common position or point of view and is being communicated so inspiring and relevant, that people will want to join and share it. Movement Marketing therefore opens up to create loyal fans instead of customers.

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