Susan J.Leslie has over a decade of Direct Response Television experience and is a visionary in marketing with the ability to set trends by expertly branding and creating new and unique products. Susan was the innovator of the Orbitrek which was given Consumer Reports “Best Buy” award and of the Abtronic, the first EMS belt marketed on television worldwide. Formally VP of Acquisitions at Thane International, gross revenue of the products she invented or developed is over a billion dollars. Susan, a former television development executive specializing in reality programming at New World Entertainment also was an animation writer and wrote full length scripts for popular cartoons such as Heathcliff. As current president of CAH, Inc Susan is committed to product innovation in the beauty, fitness and house wares category and assisting inventors with marketing strategies, manufacturing, patents and the funding of direct response television campaigns.