Photo of Vimeo Blog author Peter Gerard

Peter Gerard

Prior to joining Vimeo, Peter invented one of the first VOD platforms open to filmmakers all over the world. Now, he's passionate about helping creators successfully sell their videos on Vimeo On Demand. He also enjoys making films and ice cream.

Word of mouth is a powerful way to promote your film - learn how Griffin Hammond did it for his film "Sriracha."

Vimeo On Demand case study: Heat up the press through word of mouth