A pitch video tells others what they can expect from you, your business, or your product. Essentially, video pitches explain the benefits of the video subject in a simplified way, allowing viewers to understand why it stands out from the competition.

A pitch video should include answers to questions your audience would probably ask about your product. It should also have an introductory section explaining your product and a call to action that tells viewers what they can do after watching.

The easiest way to make a video sales pitch is with Vimeo Create. Start with a template created by professional designers. Then, add images and video clips to create your video. Customize its text, transitions, and effects. Finally, share your video on your website, in emails, or on your social media channels.