Expert tips for creating brand-boosting Instagram Stories
Instagram Stories infuse personality and depth to your brand. Use these pro tips to make an Instagram Story that keeps people clicking through for more.
Tell a compelling story with images and video
Instagram Stories were designed to, well…tell a story. Create a storyboard or sketch out your ideas to help you piece together your Instagram Story. Instead of adding one photo with a call-to-action (CTA), add a series of photos or videos that leads people to a final CTA. Create stunning video Stories that captivate your audience from start to finish with Vimeo Create’s free Instagram Story maker.
Engage your audience
One of the best things about Instagram Stories is that they allow you to engage your audience in several ways. Add a video of yourself speaking directly to your viewers, pop in some text with a question you want to ask them, or add stickers to make a poll. Play around with Vimeo Create’s free Instagram Story video editor and make your post stand out with interactive elements.
Weave your branding throughout
Bring your branding front and center with your colors, fonts, and messaging. Your Instagram Stories should carry the same aesthetic and personality as your feed. Vimeo Create’s free Instagram Story creator makes it easy to bring your branding with you into your Instagram Story. Try customizable templates and editing tools to add filters, color, and text.
