Expert tips for creating workout videos that get people moving
If you’re an instructor, you may not be used to motivating people outside of the studio or gym. How do you translate your unique energy to video? Use these tips and best practices to create engaging workout videos that get folks off the couch.
Shoot from several angles
Interesting angles make all the difference in workout videos. Your video should include up-close shots that show specific muscle groups or form as well as wide-angle shots that display your full body. Switch between these angles when you edit your footage to give your viewers all the info they need to workout successfully.
Enhance your videos with captions and other text
You want to make sure that everyone who watches your video can make the most out of their workout. Add captions to your videos for your audience to read on-screen. You might also consider adding text in a few spots to highlight exercise tips to help viewers perfect proper form and technique.
Include your branding in your video
Showcase your branding through colors, fonts, and messaging in your video with Vimeo Create’s free workout video editor. You can wear your brand’s colors, add filters to mimic your brand’s aesthetic, and use your own fonts for workout tips. Your audience will know it’s your video within the first few seconds it starts playing.
Shine brighter with good lighting
If you want to create a healthy lifestyle video that stands out, good lighting can make all the difference. Your audience needs to see what you’re doing clearly, including where you’re placing your legs and other positioning details. If lighting is poor and your viewers can’t clearly see what you’re doing, they’ll keep scrolling. You don’t need expensive studio lighting; a few quick video lighting tips can go a long way.
