
What is a GIF?
Why use a GIF in email?
GIFs boost engagement
GIFs are a great alternative to video
GIFs are eye-catching
How do you add a GIF to an email?
Using Vimeo, it’s as easy as 1, 2, 3 to insert a GIF in your next email campaign.
- In your "General" video settings, select “Create a GIF.”
- Select the start and end point of your GIF from your video timeline.
- Generate your email platform-specific embed code for your GIF to drop in your next email campaign, no coding required!
Best practices for embedding GIF in email
Avoid the spam filter
Use a GIF to boost your CTA
Choose your first frame carefully
Make your own when you can
How do you make a GIF?
Things to watch out for when embedding a GIF in an email
Don't use one just to use one
They're not supported by every email client
Which email clients support GIFs?
- Luckily, most major mobile and desktop email clients support GIFs! That includes Yahoo!, Gmail, AOL, and Apple Mail. Here’s a full list of the email clients that support GIFs: Android
- Apple Mail
- AOL
- Comcase
- Freenet.de
- Gmail
- GMX.de
- iOS Mail
- Lotus Notes
- Mail.ru
- Orange.fr
- Outlook.com
- Outlook 2000 - 2003
- Outlook for Mac
- SFR.fr
- T-Online.de
- Web.de
- Windows 10 Mail
- Yahoo!
How to make a GIF
How to make a GIF in Adobe Premiere
Step 1: Edit in your timeline
Step 2: Prepare to export
Step 3: Adjust your settings
Step 4: Export
How to make a GIF with GIPHY
Step 1: Head to GIPHY or use the GIPHY app
Step 2: Drop in your video
Step 3: Make your GIF
Step 4: Export your GIF
How to create a GIF using Vimeo

Step 1: Upload your video
Step 2: Head to your settings
Step 3: Create your GIF
Step 4: Export or embed
How to embed a GIF in email with Vimeo
Step 5: Head to your embed settings
Step 6: Select your email provider
Step 7: Choose your GIF (or make another!)
Step 8: Choose your link
Step 9: Copy, paste, done!
Boost your emails with custom GIFs
If you want to go beyond embedding GIFs in Email, you can utilize Vimeo’s tools for hosting videos, the text-based editor, timeline editor, graphics tools, and the image-to-video converter.