Zatecky Gus is an iconic Czech beer brand celebrated for its warmth, friendly humor, and vivid, lifelike visuals. At the heart of every story is the legendary Goose – always charming, always unmistakable.
Our mission was to create a full-CGI commercial introducing Zatecky Gus Unfiltered – a refreshing new expression of Czech brewing tradition. Set in the historic town of Žatec, the birthplace of Saaz hops, the film blends timeless Czech atmosphere with a playful insight:
Some things are easy to preserve – like centuries-old architecture. But fresh, unfiltered beer? That’s meant to be enjoyed, not stored. Which is why it’s always brewed fresh.
Client: Carlsberg UZ
Production: Resight
Agency: AIDA Pioneer
Music & Sound Design: QB SOUND
Director & Art Director: Andrey Voytishin
Technical Director: Aliaksandr Bondar
Producer: Andrey Lazaridi
Modelling and Assets: Aliaksandr Bondar, Dmitry Lazarchuk, Dmitry Mezit
Animation: Andrey Voytishin, Aliaksandr Bondar
Texturing: Aliaksandr Bondar, Dmitry Lazarchuk
Shading, Lighting, Compositing: Andrey Voytishin
