For our long-term partner, Carlsberg Uzbekistan, we produced a commercial for Sarbast Red campaign based on the idea of “The Color of Quality”. A precisely designed Goldberg machine, built from product elements, ingredients, and custom mechanisms, creates a dynamic visual chain united by Sarbast’s signature red colour. Carefully crafted animation, editing, original music, and sound design bring the entire sequence together into an engaging story.
Client: Carlsberg UZ
Brand Manager: Jamshid Akhmedov
Production: Resight
Agency: Forte
Music & Sound Design: QB SOUND
Director & Art Director: Andrey Voytishin
Technical Director: Aliaksandr Bondar
Producer: Andrey Lazaridi
Modelling and Assets: Aliaksandr Bondar, Dmitry Lazarchuk, Dmitry Mezit
Animation: Andrey Voytishin, Aliaksandr Bondar
Texturing: Aliaksandr Bondar, Dmitry Lazarchuk
Shading, Lighting, Compositing: Andrey Voytishin